Marketing & Communications Manager

Full Time

In The Zone Sports -
Cairo, EgyptPosted 3 years ago

144Applicants for1 open position

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Job Description

Marketing Communications Manager

In The Zone Sports is hiring a Marketing Communication Manager!

Responsibilities:

The Marketing Communications Manager will be responsible for collaboratively creating and tactically executing the integrated marketing communications strategy for our sport brands. This includes both traditional and digital (Social media, website, videos..etc) to help ensure audience engagement and ROI.
Create communication and marketing strategies for all our sport products/brands, launches, events, and promotions... etc.
Develop marketing communications materials for launches, campaigns, events and other product and service marketing efforts.
Lead all digital and social media initiatives while simultaneously focusing on brand awareness, sales and sponsorship assets.
Develop and revise proposals and presentations, and enterprise ideas for company communications.
Create and manage the MarCom budgets in close collaboration with the CEO.
Developing pricing and budgeting strategies, as well as Overseeing market data analysis and evaluation
Work directly with the brands team and Sales on marketing and PR strategies, promotions and sponsorship activations.
Work collaboratively with sales and sponsorship teams to ensure revenue goals and seamless workflow between the departments.
Collaborate with cross-functional teams & partners to make sure all jobs are executed well and ensure timely project completion within a team environment.
Report on marketing KPIs such as leads, conversion rates, website traffic and track email campaign metrics.

Job Requirements

Requirements:

A passion for and understanding of the sport and entertainment industries (active athletes are more than welcome)
2-5 years’ experience in marketing & content creation preferably within the sports industry
Strong knowledge of communication practices and techniques.
knowledge of SEO/SEM and online marketing concepts.
Fluency in English with copywriting and content creation ability
Excellent communication skills in relation to colleagues, management, clients and the wider industry
Meticulous attention to detail, organization skills with experience in managing projects & deadlines
A fascination and a real interest in content marketing, media and technology
Experience in event marketing and Knowledge of media productions is preferred.
Athletic Background is a plus
Experience working with digital content planning tools (e.g Opal), social publishing tools (e.g Sprinklr, Spredfast) and digital reporting/social listening tools (e.g Netbase, Crimson Hexagon) a plus

Brands you will be working on:

ELFIT, Explode Equipment, In The Zone Sports

In the Zone Sports is a leading sports marketing & events management company established in 2012 with a mission to change the sports & fitness scene in Egypt. Our athletic background dominates the way they do business. Our management's exposure at the highest level of sports granted us first-hand experience to the latest trends of sports marketing and management implemented on an international level.

Throughout the years we have worked with reputable brands and expanded our services that all serve the fitness sports & health industry across the Middle East.

Our services include and not limited to: