Digital Strategy Development:

• Design and execute comprehensive digital marketing plans that align
  with business objectives.
• Research market trends and analyze competitors to identify growth
  opportunities.

Campaign Management:

• Plan, launch, and manage digital marketing campaigns across various
  channels (e.g., email, social media, PPC, SEO).
• Monitor campaign performance and make data-driven adjustments to
  optimize results.

Content Development:

• Collaborate with content creators to produce engaging and relevant
  content tailored for different platforms.
• Ensure all content aligns with brand voice and resonates with target
  audiences.

SEO and SEM:

• Implement SEO best practices to improve organic search rankings and
  drive traffic.
• Manage paid search campaigns (PPC) to maximize ROI and track
  performance metrics.

Social Media Management:

• Develop and execute a social media strategy, including content
  creation and community engagement.
• Analyze social media metrics to refine strategies and enhance
  audience interaction.

Analytics and Reporting:

• Utilize tools like Google Analytics to track website and campaign
  performance.
• Prepare regular reports to present insights and recommendations to
  stakeholders.

Collaboration and Teamwork:

• Work closely with sales, design, and product teams to ensure a unified
  marketing approach.
• Manage relationships with external vendors, agencies, and freelancers
  as needed.