Job Details
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Job Description
Raya Trade is currently hiring Digital Marketing Manager with the below responsibilities:
- Launches digital campaigns for Raya's partners for any new offers
- Builds up the marketing strategy for all the campaigns conducted
- Manages the digital platforms within Raya and its Subsidiaries
- Works on the submitted plans for brand launching to achieve the target needed from the digital platforms
- Builds up online marketing proposals, for new stores’ opening and new products’ launching
- Creates the media plan and budget allocation based on the digital requirements and the given budget
- Assures the brand identity and the logos guidelines are within the creatives
- Tracks and optimizes the online marketing campaigns
- Conducts digital reports to highlight the numerical impact and results per each campaign
- Responsible of the marketing communication with the account managers for any brand launching and digital plans
- Sets digital objectives and measures its ROI by conducting detailed reports
- Creates online market research on each brand and measure the online consumers’ behavior and how it affects the offline sales
- Conducts invoices and all financial requirements
- Coordinates with the design team to get the creative content needed
- Follows up and revises the agencies’ proposals during pitching
Job Requirements
Job Dimensions:
Interpersonal Skills:
- Strong communication skills
- Customer-oriented
- Time management
- Flexibility
- Reliability (patient and motivated)
- Trustworthiness
- Negotiation skills
- Ability to learn
- Adaptability
Technical Skills:
- Google Ads & Search Console
- Facebook/Meta Business Manager
- Google Tag Manager and tracking pixels
- Google Analytics (GA4)
- Understanding of SEO, SEM, and paid media strategy.
- Knowledge of web analytics, funnel metrics, and KPI tracking