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Job Description
- Design and implement a social media strategy to align with business goals.
- Monitor SEO and web traffic metrics.
- Come up with creative ideas and contents including text posts, videos, and images for use of social media to engage and develop the company’s online profiles.
- Set up and optimize company pages within each platform to increase the visibility of a company’s social content.
- Oversee social media accounts designs.
- Stay up-to-date with current technologies and trends in social media, design tools and applications.
- Promote the company’s products and contents over social media, in a way that is consistent with social media strategy.
- Day-to-day management and moderation of company social media profiles across various platforms (Facebook, Twitter, Instagram, Snapchat, YouTube, etc.).
- Evaluate and manage the budget to be spent on promoting social media and advertising posts; develop appropriations or return-on-investment and profit and loss projections.
- Actively engaging and connecting with different stakeholders like famous bloggers and online influencers and collaborating with them to promote and populate our platforms and social assets.
- Managing and executing weekly and monthly reporting (tracking fan and follower growth, social media mentions, tweets, and content highlights).
- Staying on top of the competitive landscape, emerging social media technologies, and activity and trends.
Job Requirements
- 10-15 years of social media management experience.
- Bachelor's degree in business, marketing, journalism, public relations, media and communications, or related field.
- Social Media Marketing experience.
- Experience developing social media strategies.
- Experience working with and developing a marketing plan.
- Proven ability to build social media communities.
- Proficient in using multi-social posting programs.
- Strong computer skills.
- General knowledge of Search Engine Optimization and internet ranking for web content.
- Relevant experience determining a target audience and how to cater to unique marketing campaigns to capture their attention.
- Strong understanding of marketing strategy and how to effortlessly utilize these concepts throughout various forms of outreach.
- Fluent spoken and written both English and Arabic.
- Good communication and problem-solving skills.
