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Job Description
- Develop and execute comprehensive digital marketing strategies to enhance brand visibility and engagement.
- Lead, manage, and mentor the digital marketing team to achieve set objectives and KPIs.
- Oversee all digital marketing channels including SEO, SEM, social media, email marketing, and content marketing.
- Plan and manage digital advertising campaigns across multiple platforms to maximize ROI.
- Analyze digital marketing performance metrics and generate actionable insights for continuous improvement.
- Collaborate with product, sales, and creative teams to ensure cohesive brand messaging and campaign alignment.
- Manage the company’s online presence, ensuring consistency and quality across all digital touchpoints.
- Monitor industry trends and competitor activities to identify new opportunities for growth.
- Coordinate with external agencies and vendors to optimize campaign effectiveness.
- Prepare and present regular reports on digital marketing performance to senior management.
Job Requirements
- Minimum of 3 years and maximum of 5 years of experience in digital marketing management or a related field.
- Proven track record of developing and implementing successful digital marketing strategies.
- Strong leadership skills with experience managing teams in a fast-paced environment.
- In-depth knowledge of SEO, SEM, social media, email marketing, and analytics tools.
- Excellent analytical and problem-solving abilities.
- Exceptional communication and interpersonal skills.
- Ability to manage multiple projects and deadlines simultaneously.
- Experience with budget planning and resource allocation for digital campaigns.
- Up-to-date with the latest trends and best practices in digital marketing.
- Strong organizational and project management skills.
