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Job Description
- Develop and implement comprehensive marketing strategies for pharmaceutical products to achieve business objectives.
- Lead market research initiatives to identify emerging trends, customer needs, and competitive landscape.
- Collaborate with cross-functional teams including sales, regulatory, and product development to ensure alignment of marketing efforts.
- Manage the creation and execution of promotional campaigns, product launches, and educational programs.
- Monitor and analyze the effectiveness of marketing activities, adjusting strategies as needed to maximize ROI.
- Oversee the development of marketing materials, digital content, and communication tools in compliance with industry regulations.
- Establish and maintain strong relationships with key opinion leaders, healthcare professionals, and industry partners.
- Prepare and manage marketing budgets, ensuring optimal allocation of resources.
- Provide leadership, mentorship, and performance feedback to marketing team members.
- Report regularly on marketing performance metrics and present actionable insights to senior management.
Job Requirements
- Minimum of 5 years of experience in pharmaceutical marketing or a related field.
- Bachelor degree of pharmacy, Science or vet
- Proven track record of developing and executing successful marketing strategies in the pharmaceutical sector.
- Strong understanding of pharmaceutical industry regulations and compliance requirements.
- Demonstrated ability to lead cross-functional teams and manage multiple projects simultaneously.
- Excellent analytical skills with the ability to interpret market data and trends.
- Outstanding communication, presentation, and interpersonal skills.
- Experience in managing budgets and optimizing marketing spend.
- Proficiency in digital marketing tools and platforms.
- Ability to work effectively in an on-site, fast-paced environment.
- Strong organizational and time management skills.