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Job Description
- Develop and execute comprehensive marketing strategies for derma and cosmetics brands to drive market growth and brand awareness.
- Lead brand positioning initiatives, ensuring alignment with Veexia’s mission and market trends.
- Collaborate with product development, sales, and creative teams to launch new products and campaigns.
- Analyze market trends, consumer insights, and competitor activities to inform strategic decisions.
- Manage brand budgets, monitor ROI, and optimize marketing spend for maximum impact.
- Oversee the creation of compelling marketing materials, digital content, and promotional campaigns.
- Build and maintain strong relationships with key stakeholders, including dermatologists, influencers, and industry partners.
- Coordinate and participate in industry events, trade shows, and product launches.
- Monitor and report on brand performance metrics, providing actionable insights and recommendations.
- Ensure all marketing activities comply with industry regulations and company standards.
Job Requirements
- Minimum of 3 years and maximum of 5 years of experience in marketing, within the derma or cosmetics industry.
- Proven track record in brand management and successful marketing campaign execution.
- Strong understanding of dermatology and cosmetic product markets.
- Excellent project management and organizational skills.
- Ability to analyze data and translate insights into actionable marketing strategies.
- Exceptional communication and interpersonal skills.
- Experience managing budgets and optimizing marketing spend.
- Creative thinker with a passion for innovation and brand storytelling.
- Ability to work effectively in a fast-paced, office-based environment.
- Demonstrated leadership skills at a mid-level career stage.