Social Media Manager
Hatolna -
Heliopolis, Cairo
Job Details
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Job Description
- Develop and execute comprehensive social media strategies to enhance brand awareness and customer engagement across all major platforms.
- Manage daily operations of all social media accounts, including content planning, scheduling, and publishing.
- Create, curate, and oversee high-quality, engaging content tailored to target audiences and aligned with brand messaging.
- Monitor, analyze, and report on social media performance metrics, providing actionable insights to optimize campaigns.
- Collaborate with marketing, design, and customer service teams to ensure cohesive brand communication and campaign execution.
- Engage with online communities, respond to customer inquiries, and foster positive interactions to build brand loyalty.
- Stay updated on the latest social media trends, tools, and best practices to ensure innovative and effective strategies.
- Manage paid social media advertising campaigns, including budget allocation, targeting, and performance tracking.
- Identify and build relationships with influencers and brand advocates to expand reach and credibility.
- Handle crisis communication and reputation management on social platforms, ensuring timely and professional responses.
Job Requirements
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- 3-5 years of proven experience managing social media platforms for brands or organizations.
- Expertise in developing and executing social media strategies for e-commerce or retail businesses.
- Strong understanding of social media analytics, KPIs, and reporting tools.
- Excellent written and verbal communication skills in English and Arabic.
- Demonstrated ability to create engaging content and manage multimedia assets.
- Experience with paid social media advertising and campaign management.
- Ability to work collaboratively in a fast-paced, cross-functional team environment.
- Strong organizational skills and attention to detail.
- Creative thinker with a proactive, problem-solving attitude.
