Digital Marketing Manager

Le Voile Stores -
Nozha, CairoPosted 2 years ago

88Applicants for1 open position

Job Details

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Build , plan and implement the overall digital marketing strategy .
Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
Design, build and maintain our social media presence
Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Plan, execute, and measure experiments and conversion tests
Collaborate with internal teams to create landing pages and optimize the user experience
Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
Instrument conversion points and optimize user funnels
Collaborate with agencies and other vendor partners

Evaluate emerging technologies. Provide thought leadership and perspective for adoption

BS/MS degree in marketing or a related field
Proven working experience as digital marketing manager at least 3 years
Retail ,fashion background preferred
Experience in digital marketing agency
Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
Experience in optimizing landing pages and user funnels
Experience with A/B and multivariate experiments
Experience in setting up and optimizing Google Adwords campaigns
Up-to-date with the latest trends and best practices in online marketing and measurement