Content Marketing Manager

• KEY RESPONSIBILITIES 
  Accountable for all content marketing initiatives to drive traffic, engagement, leads, that deliver sales for both Pushpay and Church Community Builder brands
• Assist with development and delivery of content recommendations as they relate to overall campaign strategy.
• Work with the Marketing Manager, SMB to deliver an effective content marketing strategy and editorial plan to meet the business objectives.
• Manage timeline for various content pieces to ensure deliverables meet their deadlines.
• Partner with SMB Marketing Manager to measure results of content activity to inform future campaign messaging.
• This role requires a brand publisher mindset: they create the content our audience is looking for and then to optimize the path to conversion.
• Creation of multiple types of content such as emails, ebooks, infographics, one pagers, blogs, and case studies.
• Assist SMB Marketing Manager in the development of sales materials as appropriate.
• Development of editorial governance so content is consistent with our brand voice, style, and tone.
• Editorial calendar and organization workflows must be developed and managed.
• Manage content distribution in a way that serves all stakeholders.
• Management of all outside vendors, contractors, tools, and other resources.

job requirements

3 to 5 years

Not Specified