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Job Description
- Design and implement performance marketing campaigns across various channels, including PPC, social media, and email marketing.
- Analyze campaign performance and optimize for maximum ROI.
- Conduct A/B testing to refine marketing strategies and improve conversion rates.
- Collaborate with the content and design teams to create compelling ad copy and visuals.
- Monitor industry trends to stay ahead of changes in the digital marketing landscape.
- Develop reports to present campaign performance to stakeholders.
- Manage budgets for marketing campaigns, ensuring efficient allocation of resources.
- Identify new opportunities for performance improvement and audience targeting.
- Coordinate with external vendors or agencies for campaign execution.
- Stay updated on emerging marketing technologies and tools.
Job Requirements
- 3-5 years of experience in performance marketing or digital marketing.
- Strong analytical skills with proficiency in analytics tools.
- Experience with PPC, social media, and email marketing.
- Excellent communication and project management skills.
- Creative mindset with a focus on data-driven results.
