Digital Marketing Specialist B2B
Alexandria, Egypt
Digital Marketing Specialist B2B
Alexandria, EgyptPosted 1 month ago22Applicants for1 open position
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- 0In Consideration
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Job Details
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Job Description
- Develop, implement, and manage digital marketing strategies to support B2B lead generation and brand positioning.
- Plan and execute multi-channel campaigns including SEO/SEM, email marketing, social media, paid ads (Google Ads, LinkedIn Ads), and content marketing.
- Monitor and analyze campaign performance metrics and optimize based on data insights.
- Collaborate with the sales and content teams to align marketing efforts with business goals.
- Manage the company’s website and ensure consistent brand messaging across all digital touchpoints.
- Conduct competitor and market analysis to identify trends and opportunities.
Job Requirements
- Bachelor’s degree in Marketing, Digital Media, Communications, or a related field.
- 2+ years of proven experience in digital marketing, with a strong focus on B2B campaigns.
- Hands-on experience with Google Ads, LinkedIn Ads, SEO tools (e.g., SEMrush, Ahrefs), email marketing platforms, and Google Analytics.
- Strong understanding of lead generation funnels and B2B customer journeys.
- Excellent analytical, communication, and project management skills.
- Creative mindset with strong attention to detail.
