Social Media Specialist

We’re looking for a highly skilled, strategic, and creative Senior Digital Marketing & Social Media Specialist to lead and scale our online presence. This role goes beyond just posting content—it’s about building a brand, driving engagement, and delivering real results through cutting-edge digital marketing strategies.

Key Responsibilities:

✅ Social Media Management & Growth

• Oversee and grow all social media platforms (Facebook, Instagram, TikTok, YouTube, Twitter) with a tailored strategy that maximizes engagement and brand visibility.
• Plan and execute multi-platform campaigns to enhance reach and audience interaction.

✅ Content Creation & Strategy

• Develop, design, and edit high-quality, engaging content—from videos and graphics to compelling captions and storytelling posts.
• Generate innovative content ideas customized for each platform to maximize impact.

✅ Analytics & Data-Driven Strategy

• Track and analyze key metrics, performance trends, and audience insights to optimize content and marketing strategies.
• Provide detailed reports and recommendations for continuous growth.

✅ Brand Storytelling & Copywriting

• Craft compelling brand narratives, ad copies, blog posts, and engaging captions that capture attention and drive action.
• Develop a unique brand voice that resonates with our target audience.

✅ Community Management & Influencer Collaborations

• Engage with audiences, manage comments and messages, and build a loyal, interactive community.
• Identify and manage influencer partnerships to enhance brand credibility and reach.

✅ Trend Monitoring & Adaptation

• Stay ahead of social media trends, platform algorithm changes, and industry updates to keep strategies fresh and competitive.
• Implement innovative approaches that keep the brand relevant and dynamic.