Job Details
Skills And Tools:
Job Description
We are a fast-growing e-commerce brand looking for a Media Buying Expert to take our performance marketing to the next level. If you’re a data-driven professional with a proven track record of reducing cost-per-purchase, increasing revenue, and managing budgets effectively, this is the role for you.
Key Responsibilities:
• Performance Marketing:
• Plan, execute, and optimize media buying strategies to achieve key performance metrics, including lower cost-per-purchase and higher revenue.
• Manage and allocate marketing budgets efficiently to maximize ROI.
• Monitor and analyze campaign performance, making data-backed decisions to improve results.
• Media Content Collaboration:
• Provide input on creating engaging media buying content that drives sales.
• Collaborate with the creative team to ensure ad content aligns with performance goals.
• Data Tracking & Analytics:
• Use Google Analytics and other tracking tools to monitor campaign success, customer behavior, and website performance.
• Set up, manage, and troubleshoot all tracking tools to ensure accurate reporting.
• Generate detailed reports on campaign performance and recommend improvements.
Job Requirements
• Proven experience in media buying for e-commerce brands, with a strong portfolio of successful campaigns.
• Expertise in Google Analytics and a variety of tracking tools (e.g., Facebook Pixel, Google Tag Manager).
• Strong analytical skills and ability to interpret data to make strategic decisions.
• Deep understanding of performance marketing strategies and tactics.
• Experience in planning and managing large budgets for ad spend.
• Ability to create and execute a comprehensive media buying strategy.
Preferred Skills:
• Familiarity with major ad platforms like Google Ads, Meta (Facebook & Instagram), TikTok Ads, and others.
• Strong knowledge of A/B testing and audience segmentation.
• Creative mindset for providing input on high-converting ad content.
What We Offer:
• Competitive salary based on experience.
• Full responsibility and autonomy over the media buying budget and strategy.
• Collaborative and supportive work environment.
• Opportunity to work with a growing e-commerce brand and directly impact its success.
Important Note:
Please do NOT apply if you do not meet the qualifications or lack proven experience in this field.
