● Develop, execute, and optimize comprehensive digital media buying strategies across multiple platforms including social, search, and programmatic channels.

● Manage end-to-end campaign setup, monitoring, and reporting to ensure delivery against client objectives and KPIs.

● Analyze campaign performance data, generate actionable insights, and implement optimizations to maximize ROI.

● Negotiate rates, placements, and partnerships with media vendors and platforms to secure the best value for clients.

● Collaborate closely with account managers, creative teams, and analytics specialists to ensure cohesive campaign execution.

● Stay up-to-date with the latest digital media trends, tools, and best practices to maintain a competitive edge.

● Oversee budget allocation and pacing to ensure efficient spend and achievement of campaign goals.

● Prepare and present detailed campaign performance reports and recommendations to clients and internal stakeholders.

● Mentor and support junior media buyers, sharing knowledge and fostering professional development within the team.

● Ensure all campaigns comply with industry regulations, platform policies, and brand safety guidelines.

Growth Marketing

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