Job Details
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Job Description
About the Role
Genesis AI is on a mission to transform businesses through the power of emerging technologies and AI-driven innovation. We are seeking a versatile *Digital Marketing & Web Developer* to join our team in Cairo. This hybrid role combines expertise in digital marketing strategies and web development to drive online growth, enhance user experiences, and maintain our digital presence.
Responsibilities
- Develop and execute digital marketing strategies (SEO/SEM, social media, email, content).
- Manage paid advertising campaigns (Google Ads, Meta Ads) to maximize ROI.
- Create engaging content (blogs, videos, graphics) aligned with brand voice.
- Monitor analytics (Google Analytics, SEMrush) to track performance and refine strategies.
- Grow and engage audiences on social media platforms (Facebook, Instagram, LinkedIn).
- Design and automate email marketing campaigns using tools like Mailchimp.
- Stay updated on industry trends and competitor activities.
- Design, develop, and maintain responsive, user-friendly websites.
- Write clean code for front-end (HTML/CSS, JavaScript, React) and back-end (PHP, Python).
- Manage CMS platforms (WordPress, Shopify) and troubleshoot technical issues.
- Optimize websites for speed, SEO, and cross-device compatibility.
- Collaborate with designers to implement UI/UX best practices.
- Ensure website security and compliance with data protection standards.
Job Requirements
Requirements
Technical Skills:
- Digital Marketing: Proficiency in SEO tools, Google Analytics, Ads platforms, and social media management.
- Web Development: Strong knowledge of HTML/CSS, JavaScript, CMS, and frameworks (React, Node.js).
- Familiarity with design tools (Adobe Creative Suite, Figma) is a plus.
Experience:
- 3–5 years in digital marketing *and* web development roles.
- Portfolio showcasing campaigns, websites, or relevant projects.
- Education: Bachelor’s degree in Marketing, Computer Science, or related field.
- Soft Skills: Strong communication, problem-solving, and multitasking abilities.
- Language: Fluency in English and Arabic (written and spoken).
What We Offer
- Competitive salary and performance-based bonuses.
- Flexible working hours with remote/hybrid options.
- Opportunities for professional growth and training.
- Collaborative, innovative work environment.
- Modern office in Heliopolis with tech resources.