Job Details
Skills And Tools:
Job Description
We are looking for a Digital Marketing Specialist with strong expertise in Media Buying and Search Engine Optimization (SEO) to join our team.
The ideal candidate is performance-driven, data-oriented, and capable of planning, executing, and optimizing paid and organic strategies across multiple platforms.
Key Responsibilities:
Media Buying:
Plan, execute, and optimize paid advertising campaigns across platforms including Meta, Google, TikTok, Snapchat, and others
Manage and allocate ad budgets efficiently
Analyze performance data and KPIs (ROAS, CTR, CPC, CPM) to drive improvements
Prepare regular reports and insights on campaign performance
SEO:
Conduct keyword research and implement on-page and off-page SEO strategies
Improve website structure, technical performance, and content relevance
Monitor website traffic, rankings, and search performance using tools like Google Analytics and Search Console
Stay up to date with SEO trends and algorithm updates
Job Requirements
Minimum 2 years of experience in digital marketing, with a focus on media buying and SEO
Proficiency with Google Ads, Facebook Ads Manager, and other advertising platforms
Strong knowledge of SEO tools such as SEMrush, Ahrefs, Moz, or similar
Excellent analytical and problem-solving skills
Strong communication and organizational skills
