Job Details
Skills And Tools:
Job Description
● Working to increase the company's sales of paper raw materials throw digital communications.
● Assist in the formulation of strategies to build a lasting digital connection with consumers
● Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
● Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
● Be actively involved in SEO efforts (keyword, image optimization etc.)
● Prepare online newsletters and promotional emails and organize their distribution through various channels
● Provide creative ideas for content marketing and update website
● Collaborate with designers to improve user experience
● Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Web Trends etc.)
● Acquire insight in online marketing trends and keep strategies up-to-date
● Maintain partnerships with media agencies and vendors
Job Requirements
Digital Marketing Executive
● Proven experience as Digital Marketing Executive or similar role
● Excellent understanding of digital marketing concepts and best practices
● Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
● Working knowledge of ad serving tools (e.g., DART, Atlas)
● Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, Web Trends etc.)
● Skills and experience in creative content writing
● Analytical mindset and critical thinking
● Excellent communication and interpersonal skills
● BSc/BA in marketing or relevant field
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