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Job Description
Digital Marketing Specialist:
- Research advertising trends.
- Research competitors pricing.
- decide on appropriate placement of ads.
- Determine what content will reach customers
- Develop projects to create content
- Publish digital marketing content online
- Implement email marketing campaigns
- Measure digital traffic
- Monitor social media and Google Analytics
- Optimize paid advertising campaigns using SEO and other tools
- Report on the growth and analytics of campaigns to stakeholders
- Scale campaigns to maximize ROI
- Monitor project status and budget
- Conduct market research to inform campaigns
- Brainstorm and implement experiments and conversion tests
Job Requirements
Bachelor’s degree in a relevant field.
Good command of the English language (both written and spoken)
3 to 5 years of relevant work experience.
Previous experience in the industrial or manufacturing sector is preferred.
ERP system user.
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