Senior Marketing Specialist
Job Details
Skills And Tools:
Job Description
About Us
Axon HealthTech is a fast-growing digital health company revolutionizing how individuals and corporates access affordable, quality healthcare across the MENA region. Through our platforms Axon TPA and Axon Plus — we offer integrated health benefits, medical discount programs, and AI-powered claims management. We are looking for a highly analytical and creative Growth Hacker to drive rapid user and revenue growth across digital and offline channels.
Job Objective:
To develop and implement innovative and effective marketing strategies to enhance brand awareness and strengthen the company's market presence. This includes managing marketing campaigns, creating digital content, and producing promotional videos to engage the target audience.
Key Responsibilities:
- Develop and execute effective marketing strategies to enhance brand visibility and boost sales.
- Manage digital marketing campaigns and advertising on social media platforms.
- Create promotional, educational, and marketing videos aligned with the company's objectives.
- Monitor and analyze marketing performance metrics (e.g., digital engagement, sales conversions) and provide regular reports to senior management.
- Collaborate with design and content teams to ensure the production of attractive and relevant marketing materials.
- Conduct market research to identify current trends and customer needs.
- Coordinate with internal teams and external vendors to ensure successful marketing campaigns.
- Provide guidance and support to junior members of the marketing team.
- Manage relationships with external agencies for content production and video creation when necessary.
Job Requirements
Qualifications:
- Bachelor’s degree in Marketing, Media, or a related field.
- 3–5 years of experience in digital marketing and campaign management.
- Strong experience in video creation and editing using tools such as Adobe Premiere, Final Cut Pro, or similar.
- Creative skills in developing content and designing marketing strategies.
- Solid knowledge of social media platforms and digital analytics tools.
- Excellent communication and teamwork skills.
- Ability to analyze performance and achieve marketing targets.
What We Offer
• Competitive salary and performance bonuses.
• Opportunity to work in a fast-growing healthtech company shaping the future of healthcare access.
• Strong leadership exposure and the opportunity to build the finance function from the ground up.
• Dynamic, supportive team culture.
• Health and social insurance.
