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Digital Marketing Specialist

Broadnet
New Cairo, Cairo
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Digital Marketing Specialist

New Cairo, CairoPosted 14 minutes ago
1 open position
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Job Description

We are seeking a dynamic and results-oriented Digital Marketing Specialist with 4+ years of experience in social media, event marketing, and search engine optimization (SEO), specifically in the SMS and mobile solutions field. The ideal candidate will excel in driving online visibility, website traffic, and lead generation through data-driven marketing strategies, while leveraging their expertise in Google Analytics, backlink strategies, and performance tracking.

  • Digital Marketing Campaigns: Plan, execute, and optimize integrated digital marketing campaigns to promote SMS and mobile solutions services/products.
  • Social Media Management: Develop and manage engaging social media content across platforms, fostering audience interaction and brand awareness.
  • SEO & Backlinking: Implement on-page and off-page SEO strategies to improve search engine rankings and increase organic traffic, including high-quality backlink development.
  • Google Analytics: Analyze website performance metrics using Google Analytics, identifying trends and actionable insights to drive growth.
  • Event Marketing: Organize, promote, and execute online and offline events to build brand recognition and generate leads.
  • Content Strategy: Collaborate with cross-functional teams to create and distribute valuable content aligned with marketing objectives.
  • Performance Tracking: Regularly monitor, report, and present campaign performance metrics and KPIs, ensuring continual improvement.

Job Requirements

  • Bachelor’s degree in Marketing, Communications, or a related field.
  • 4+ years of experience in digital marketing, social media management, and event marketing.
  • Proven expertise in SEO (on-page and off-page) and backlink strategies.
  • Hands-on experience with Google Analytics and other digital marketing tools.
  • Strong understanding of the SMS and mobile solutions industry is preferred.
  • Excellent communication, organizational, and project management skills.
  • Ability to adapt to a fast-paced environment and stay updated on marketing trends.

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