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Job Description
- Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
- Deploy successful marketing campaigns and own their implementation from ideation to execution
- Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
- Produce valuable and engaging content for our website and blog that attracts and converts our target groups
- Build strategic relationships and partner with key industry players, agencies and vendors
- Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
- Oversee and approve marketing material, from website banners to hard copy brochures and case studies
- Measure and report on the performance of marketing campaigns, gain insight and assess against goals
- Analyze consumer behavior and adjust email and advertising campaigns accordingly
Job Requirements
- Bachelor’s degree in Marketing, Business Administration, or a related field (Master’s degree is a plus)
- 5+ years of experience in marketing, preferably within industries such as events, interior design, or creative services.
- Proven track record in developing and executing successful marketing campaigns.
- Strong leadership and team management skills.
- Proficiency in digital marketing tools (Google Analytics, SEO tools, social media platforms).
- Excellent communication and interpersonal skills.
- Creative thinking and problem-solving abilities.
- Data-driven mindset with the ability to analyze and interpret marketing data.
- Strategic thinker with the ability to align marketing with business goals.
- Adaptable to working in a fast-paced and multi-faceted organization.
- Passionate about innovation and staying ahead of industry trends.
- Increased brand visibility and engagement.
- Lead generation and conversion rates.
- ROI on marketing campaigns.
- Customer acquisition and retention.
- Growth in social media following and website traffic.
