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Marketing Manager

Talent 360 - Hadayek Alahram, Giza

Marketing Manager

Talent 360 - Hadayek Alahram, GizaPosted 2 months ago
59Applicants for1 open position
  • 55Viewed
  • 11In Consideration
  • 0Not Selected

Job Details

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Job Description

  • Cascade marketing objectives for the company based on the annual strategy map and agreed commercial objectives
  • Ownership of the company's branding, corporate identity, and tone of voice.
  • Responsible for the development of a digital marketing strategy and direction
  • Responsible for the management of the annual marketing plans, ensuring all initiatives are completed timely and within budget
  • Identify the latest trends and technologies affecting our industry.
  • Generating new business leads.
  • Increasing brand awareness and market share.
  • Evaluating and optimizing marketing and pricing strategies.
  • Oversee the development of the monthly content calendar of all Products on social media.
  • Oversee design briefs and ensure quality control and consistent branding and tone of voice.
  • Responsible for the website's continuous development in terms of content and relevance.
  • Evaluate important metrics that affect our website traffic, service quotas, and target audience.
  • Responsible for the development of cost-efficient and effective SEO and SEM/digital advertising (sponsored ads, boosting plans) and its implementation.
  • Develop and monitor campaigns.
  • Responsible for the selection, negotiation, and oversight of designers/agencies for all production activities such as corporate profiles, proposals, presentations, printing materials, company booths, etc.
  • Responsible for the management and execution of customer events and sponsorship opportunities.
  • Coordinate with company management on a PR strategy, and manage its implementation to relevant outlets for paid content, coverage, and advertorials
  • Develop and build relationships with a relevant network of reporters.
  • Preparing and presenting quarterly and annual reports to senior management.
  • Maintain team to the highest level of performance by recruiting, selecting, orienting, and training employees
  • Explore new markets, products.
  • Coordinating marketing strategies with the sales, financial, public relations, and production departments.
  • Set Pricing, Targets, and Promotions Calendar.
  • Upgrade, improve new innovative growth strategies.
  • Managing the marketing department's staff, freelancers, agencies.

Job Requirements

  • Bachelor's Degree in Business, Economics, Marketing, etc.
  • A minimum of 7 Years Experience in B2B Marketing.
  • A Minimum of 5 years of experience in Digital Marketing.
  • A Minimum of 2 years experience in E-commerce Solutions.
  • Up-to-date on the latest trends and technologies in digital marketing.
  • In-depth knowledge of various social media platforms, best practices, and website analytics.
  • Outstanding communication and interpersonal skills.
  • Additional certification in digital marketing/ performance marketing is preferable

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