Job Details
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Job Description
Job Summary
We are seeking a highly motivated and experienced Marketing Manager to lead and execute our marketing strategies. The ideal candidate will have a strong understanding of F&B Industry, a proven track record in developing and implementing successful marketing campaigns.
Key Responsibilities:
- Strategic Planning: Develop and execute comprehensive marketing strategies to increase market share and brand recognition.
- Market Research: Conduct market analysis to identify trends, customer needs, and competitive landscape. Utilize data to inform marketing strategies.
- Campaign Management: Plan and oversee marketing campaigns, including digital marketing, social media, print advertising, and trade shows, ensuring alignment with overall business objectives.
- Content Creation: Create compelling marketing content, including brochures, case studies, presentations, and digital assets that effectively communicate product benefits and applications.
- Brand Management: Ensure consistent brand messaging across all channels and maintain brand integrity in all marketing initiatives.
- Collaboration: Work closely with sales teams to develop effective marketing materials and promotional strategies.
- Budget Management: Manage the marketing budget, allocating resources effectively to maximize ROI on marketing activities.
- Performance Analysis: Monitor and analyze the performance of marketing campaigns using KPIs, providing insights and recommendations for continuous improvement.
Job Requirements
Qualifications:
- Bachelor’s degree in Marketing, Business Administration, or a related field .
- 8+ years of experience in marketing.
- Proven track record of developing and executing successful marketing strategies and campaigns.
- Strong understanding of digital marketing tools and techniques.
- Excellent communication and presentation skills, with the ability to engage and influence stakeholders at all levels.
- Analytical mindset with the ability to interpret data and market trends.
