Marketing Manager
Naseej -
New Cairo, CairoJob Details
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Job Description
Company Description:
Naseej is a leading technology company committed to harnessing the power of digital transformation in learning & knowledge management by enabling our customers to provide rich experiences for their users and adapt to a dynamic technology landscape while reducing their technical burden enabling them to focus on achieving their strategic objectives.
And for almost 35 years, Naseej with its 16 branches all over the MENA region had made many contributions to be one of the market leaders in the fields of E-Learning & Digital transformation.
Department: Marketing
Reports to: Marketing Director
Work Location: Cairo, Egypt
Work mode: Hybrid
Key Responsibilities:
- Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
- Deploy successful marketing campaigns and own their implementation from ideation to execution
- Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
- Produce valuable and engaging content for our website and blog that attracts and converts our target groups
- Build strategic relationships and partner with key industry players, agencies and vendors
- Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
- Oversee and approve marketing material, from website banners to hard copy brochures and case studies
- Measure and report on the performance of marketing campaigns, gain insight and assess against goals
- Analyze consumer behavior and adjust email and advertising campaigns accordingly.
Job Requirements
- exp. from 3 - 5 years in same position as a "Marketing Manager" and leading a team of 5 or more talented team members.
- overall 10+ years of experience.
- Must have a previous exp. in IT & Software industry.
- MUST have exp. in Regional companies that target different regions.
- Deep and strong knowledge in B2B marketing.