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Job Description
Job Purpose
To elevate the brand's digital footprint by strategically managing and creating engaging content across various social media platforms.
This role is ideal for a creative storyteller with a passion for beauty, luxury, and lifestyle branding.
Job Responsibilities
Content Calendar Development
Plan and maintain monthly content calendars aligned with marketing campaigns and overall brand objectives.
Develop creative and engaging content ideas that reflect the brand’s voice and identity.
Collaborate closely with the marketing team to align content strategies with business goals.
Social Media Management
Manage daily activities and growth strategies across platforms including Instagram, Facebook, TikTok, LinkedIn, and Snapchat.
Schedule and publish content while maintaining brand consistency in tone and visuals.
Actively engage with the online community, responding to comments and messages to foster loyalty and interaction.
Design and Content Creation
Use Canva to create compelling and high-quality visual content for social media posts, stories, and campaigns.
Prepare campaign mood boards and coordinate with design teams on creative execution.
Stay informed about beauty and lifestyle trends to ensure fresh, trend-relevant content.
Analytics and Reporting
Track performance metrics using tools like Meta Insights and TikTok Analytics.
Create detailed monthly performance reports and provide actionable insights.
Stay updated on algorithm changes and platform innovations to ensure optimal performance and relevance.
To elevate the brand's digital footprint by strategically managing and creating engaging content across various social media platforms.
This role is ideal for a creative storyteller with a passion for beauty, luxury, and lifestyle branding.
Job Responsibilities
Content Calendar Development
Plan and maintain monthly content calendars aligned with marketing campaigns and overall brand objectives.
Develop creative and engaging content ideas that reflect the brand’s voice and identity.
Collaborate closely with the marketing team to align content strategies with business goals.
Social Media Management
Manage daily activities and growth strategies across platforms including Instagram, Facebook, TikTok, LinkedIn, and Snapchat.
Schedule and publish content while maintaining brand consistency in tone and visuals.
Actively engage with the online community, responding to comments and messages to foster loyalty and interaction.
Design and Content Creation
Use Canva to create compelling and high-quality visual content for social media posts, stories, and campaigns.
Prepare campaign mood boards and coordinate with design teams on creative execution.
Stay informed about beauty and lifestyle trends to ensure fresh, trend-relevant content.
Analytics and Reporting
Track performance metrics using tools like Meta Insights and TikTok Analytics.
Create detailed monthly performance reports and provide actionable insights.
Stay updated on algorithm changes and platform innovations to ensure optimal performance and relevance.
Job Requirements
Job Requirements
Bachelor’s degree in Marketing, Communications, or related field.
Minimum of 3 years in social media management within the beauty, luxury, or lifestyle industry.
Proficiency in Canva with a strong creative flair and visual sense.
Strong communication, organizational, and project coordination abilities.
Solid knowledge of social media platform algorithms, content trends, and analytics tools.
Experience managing influencer campaigns and cross-functional coordination.
Bachelor’s degree in Marketing, Communications, or related field.
Minimum of 3 years in social media management within the beauty, luxury, or lifestyle industry.
Proficiency in Canva with a strong creative flair and visual sense.
Strong communication, organizational, and project coordination abilities.
Solid knowledge of social media platform algorithms, content trends, and analytics tools.
Experience managing influencer campaigns and cross-functional coordination.
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