Retail Marketing Supervisor

. Campaign Development & Execution:
Develop and execute local and national retail marketing campaigns, promotions, and events to drive foot traffic and in-store conversions.
. Team Supervision:
Lead and manage a team of retail marketing associates or coordinators; assign tasks, set deadlines, and monitor performance.
. Brand Management:
Ensure all in-store marketing materials align with brand guidelines, including signage, displays, and promotional collateral.
. Market Research & Analysis:
Analyze customer trends, competitor activity, and regional performance data to inform strategy and improve ROI.
. Collaboration:
Coordinate with store managers, merchandising teams, and external vendors to implement marketing strategies effectively.
. Digital Integration:
Support channel marketing efforts by integrating digital tools like email marketing, social media, and geo-targeted ads with retail efforts.
. Budget Management:
Monitor and manage the retail marketing budget; ensure cost-effective execution of campaigns.
. Reporting:
Prepare regular reports on marketing performance metrics, including foot traffic, sales impact, and customer engagement.