Job Details
Skills And Tools:
Job Description
At KLine, we are the leading provider of high-quality clear aligners, committed to empowering brands to scale with precision, quality, and speed. We work with over 500,000 treatment cases and partner with industry leaders to provide cost-effective, customized solutions for orthodontists worldwide.
We are constantly evolving and looking for creative, results-driven individuals to join our team. As K Line Europe continues to scale as the leading OEM provider for clear aligners, we are seeking a dynamic, data-driven Marketing & Communications Specialist.
This role focuses on managing our social media presence, coordinating internal and partner communications, and delivering analytics that guide strategy.
Key Responsibilities:
Social Media Management:
- Create and execute engaging social media campaigns across various platforms (Instagram, LinkedIn, Facebook, etc.), managing content calendars and tracking engagement.
- Work closely with commercial, clinical, and customer success teams to align messaging across all platforms and ensure brand consistency.
SEO Strategy & Execution:
- Conduct keyword research, optimize website and blog content, and track SEO performance to improve organic reach.
Analytics & Reporting:
- Monitor and report on key performance indicators (KPIs), providing insights to refine and improve marketing strategies.
Email Marketing:
- Develop and execute email marketing campaigns, manage email lists, and analyze performance.
Content Creation:
- Collaborate with the team to create high-quality, on-brand content for digital campaigns and social media.
- Liaise with the content and design teams to ensure messaging is consistent across all touchpoints.
- Coordinate internal communication efforts (product updates, success stories, internal newsletters).
Job Requirements
- Fluent in English (spoken and written).
- Bachelor’s degree in Marketing, Communications, or a related field.
- Minimum 3 years of experience in digital marketing, with a focus on social media, SEO, email marketing, and analytics.
- Proficient in Google Analytics, SEO tools, and email marketing platforms.
- Strong understanding of content creation and marketing strategies.
- Basic experience with CRM or reporting tools (e.g., HubSpot, Zoho, Google Analytics, etc.)
- Highly motivated, curious, and eager to grow in a dynamic industry.
- Passionate about health innovation, clear communication, and brand consistency.
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