Marketing Manager
New Cairo, Cairo
Marketing Manager
New Cairo, Cairoposted 2 months ago109Applicants for1 open position
- 66Viewed
- 18In Consideration
- 0Not Selected
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Job Description
- Develop & Execute comprehensive ATL & BTL Marketing Strategy
- Develop and implement strategic marketing plans to raise brand awareness, generate leads
- Manage the full marketing mix, including advertising (TV, radio, print, outdoor), content marketing, social media, email marketing, search engine optimization (SEO), pay-per-click (PPC) campaigns, and more
- Collaborate with the creative team to produce high-impact marketing collateral and campaigns
- Oversee the company website and digital presence, ensuring it effectively showcases the company capabilities and attracts potential clients
- Analyze marketing performance data and campaign metrics to optimize strategies and demonstrate ROI
- Manage marketing budgets and resources to ensure efficient and effective use of funds
- Stay up-to-date on industry trends, best practices, and emerging marketing technologies to identify new opportunities for the company
- Oversee and approve marketing material, from website banners to hard copy brochures and case studies
- Measure and report on the performance of marketing campaigns, gain insight and assess against goals
Job Requirements
- Bachelor's degree in marketing, communications, advertising, or a related field
- 5+ years of experience in a marketing management role, preferably experience at marketing agency
- Proven track record of developing and executing successful integrated marketing campaigns across multiple channels
- Strong analytical and data-driven mindset, with the ability to measure and optimize marketing performance
- Excellent communication and presentation skills, with the ability to effectively collaborate with cross-functional teams and clients
- Familiarity with marketing automation tools, CRM systems, AI and other marketing technology platforms
- Adaptable and innovative, with the ability to think strategically and creatively
- Strong project management and budget management skills
- Fluent in English Language
