Marketing Manager

Aayan Developments -
New Cairo, Cairo

Aayan Developments -
New Cairo, CairoPosted 18 days ago

67Applicants for1 open position

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Develop & Execute comprehensive ATL & BTL Marketing Strategy
Develop and implement strategic marketing plans to raise brand awareness, generate leads
Manage the full marketing mix, including advertising (TV, radio, print, outdoor), content marketing, social media, email marketing, search engine optimization (SEO), pay-per-click (PPC) campaigns, and more
Collaborate with the creative team to produce high-impact marketing collateral and campaigns
Oversee the company website and digital presence, ensuring it effectively showcases the company capabilities and attracts potential clients
Analyze marketing performance data and campaign metrics to optimize strategies and demonstrate ROI
Manage marketing budgets and resources to ensure efficient and effective use of funds
Stay up-to-date on industry trends, best practices, and emerging marketing technologies to identify new opportunities for the company
Oversee and approve marketing material, from website banners to hard copy brochures and case studies
Measure and report on the performance of marketing campaigns, gain insight and assess against goals

Bachelor's degree in marketing, communications, advertising, or a related field
5+ years of experience in a marketing management role, preferably experience at marketing agency
Proven track record of developing and executing successful integrated marketing campaigns across multiple channels
Strong analytical and data-driven mindset, with the ability to measure and optimize marketing performance
Excellent communication and presentation skills, with the ability to effectively collaborate with cross-functional teams and clients
Familiarity with marketing automation tools, CRM systems, AI and other marketing technology platforms
Adaptable and innovative, with the ability to think strategically and creatively
Strong project management and budget management skills
Fluent in English Language