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Skills And Tools:
Estafsar is a fast-growing insurance technology startup revolutionizing the insurance industry by providing cutting-edge solutions for our clients. Our team is passionate about making insurance more accessible, affordable, and efficient for everyone.
We seek a talented and experienced Marketing Lead to join Estafsar. The ideal candidate will be responsible for developing and executing our marketing strategy, building brand awareness, and driving customer acquisition. The Marketing Lead will be an integral part of our team and will play a key role in our continued growth.
- Develop and implement a comprehensive marketing strategy to drive customer acquisition and retention.
- Build and manage the brand, ensuring consistency across all channels and touchpoints.
- Collaborate with cross-functional teams to develop and execute marketing campaigns that align with business objectives.
- Conduct market research to identify customer needs and preferences, and use insights to inform marketing strategies.
- Manage and optimize all marketing channels, including email, social media, paid advertising, and events.
- Measure and report on marketing performance, providing regular updates to the management team.
- Manage relationships with external marketing service providers, such as agencies and freelancers.
- Lead and mentor marketing team members, promoting a culture of continuous improvement.
We offer a competitive salary and benefits package and a dynamic and collaborative work environment where you can grow and develop your skills.
- Bachelor's degree in Marketing, Communications, or a related field.
- 5+ years of experience in marketing, with at least 2 years in a leadership role.
- Strong knowledge of digital marketing channels and tools, including email marketing, social media, and paid advertising.
- Excellent communication and interpersonal skills.
- Strong analytical and problem-solving skills.
- Proven ability to manage multiple projects and meet deadlines.
- Experience in the insurance industry or insurtech is a plus.
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