E-commerce Manager
Job Details
Skills And Tools:
Job Description
• Define company objectives
• Review sales data and stock levels
• Optimization of sales and increase conversion rates
• Analyze internal data and web analytics
• Develop pricing strategies for the e-commerce store
• Returns management
• Plan promotional campaigns such as contests or giveaways
• Plan advertising campaigns, including deciding on media channels
• Develop SEO and SEM strategies
• Evaluate website design and discuss plans to improve
• Initiate market research studies
• Provide marketing or technical advice to clients
• Direct the hiring of advertising, promotions, and marketing staff and oversee their daily
Job Requirements
• Business management know-how
• Knowledge of strategies for increasing sales
• Affiliate marketing
• Knowledge of SEO
• Digital Advertising: Google Ads, Facebook Ads
• Market research and analytical skills
• Expertise in the industry and product
• Strong communication skills and ability to work in a team
• Developing and designing online and email marketing campaigns