Medical Marketing Manager

Full Time

On-site

Cleopatra Hospitals Group -
New Cairo, CairoPosted 11 months ago

104Applicants for1 open position

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Job Description

Set the annual activation strategy and plan for the whole year in line with the overall marketing strategy and desired positioning.
Lead the annual planning and execution of medical conferences strategy and all medical events.
Build CHG equity amongst the medical/scientific community as the place to work in and as a leader in medical knowledge dissemination.
Work closely with the sales team and act as the linking-pin between marketing and sales and provide promotional support to sales force.
Align, brief and coach sales team on new messages and programs with all supporting material.
Work closely with individual hospitals within CHG portfolio, to analyze/assess specialties performance.
Identify specialties performance gaps and their root cause to devise programs and plans to address them.
Build a comprehensive loyalty/acquisition programs for consultants at all seniority levels by addressing all relevant drivers and barriers and align with private sales to market them to consultants.
Responsible for all communication material selection and content directed towards medical professionals at all levels.
Keep stock of all medical marketing material ensure that they are up-to date.
Monitor and track the medical marketing Budget and expenditure.
Develop medical content & presentations that will be used by the sales team and any specialized material presented in events.
Responsible for building and managing brand reminders/giveaways inventory for professionals at all levels.
Work closely with the communication marketing manager to provide medical content based on their communication strategy.

Job Requirements

Education:

Degree in Medicine/Pharma

Experience and Skills:

From 5 to 7 years of experience in similar roles within Hospitals, Pharma or Medical devices marketing
Strong analytical skills and comfort in deriving meaning from numbers
Strong language and presentation skills
Ability to lead and motivate a team of Specialty managers.
Persuasion through data/facts and common sense
Very good communication and presentation skills
Willingness and ability to build something new from scratch and see it grow.
Can articulate and critique own work and ideas