Senior Social Media Specialist

Confidential Company Dokki, Giza

Applicants for
1 open position
Experience Needed:
2 to 4 years
Career Level:
Experienced (Non-Manager)
Job Type:
Full Time
1 open position
About the Job
  • Write, Develop, Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification
  • Generate, edit, publish and share daily content (original text, images, video, or HTML) that builds meaningful connections and encourages community members to take action
  • Set up and optimize company pages within each platform to increase the visibility of the company’s social content
  • Continuously improve by capturing and analyzing the appropriate social data/metrics, insights, and best practices, and then acting on the information
  • Track and analyze analytics reports to gain insight on traffic, demographics, and effectiveness; utilize this information to positively affect future outcomes
  • Create editorial calendars and syndication schedules
  • Define the most important social media KPIs
  • Communicate with industry professionals and influencers via social media to create a strong network
  • Manage and oversee social media content
  • Moderate all user-generated content in line with the moderation policy for each community
  • Measure the success of every social media campaign
  • Stay up to date with the latest social media best practices and technologies
  • Monitor SEO and user engagement and suggest content optimization
  • Work with copywriters and designers to ensure content is informative and appealing
  • Collaborate with Marketing, Sales and Product Development teams
  • Collaborate with other departments (customer relations, sales, etc.) to manage reputation, identify key players, and coordinate actions
  • Collaborate with other departments to manage company reputation, coordinate promotions, and increase reach
  • Attend educational conferences
  • Use social media marketing tools such as Buffer
  • Attend educational conferences
  • Train others in the team
  • Provide constructive feedback
Job Requirements
  • Excellent consulting, writing, editing (photo/video/text), presentation, and communication skills
  • 2-4 years of experience as a Social Media Specialist or similar role
  • Knowledge of online marketing and a good understanding of major marketing channels
  • Social Media Strategist using social media for brand awareness and impressions
  • Demonstrable social networking experience and social analytics tools knowledge
  • Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google Packages, and other social media best practices
  • Understanding of SEO and web traffic metrics, CRO too.
  • Experience with doing audience and buyer persona research
  • Good understanding of social media KPIs
  • Familiarity with web design and publishing
  • Excellent multitasking skills
  • Critical thinker and problem-solving skills
  • Team player
  • Good time-management skills
  • Great interpersonal and communication skills
  • Positive attitude, detail and customer-oriented with good multitasking and organizational ability
  • Fluency in English