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Senior Media Buyer

Beacon Holding - Maadi, Cairo

Senior Media Buyer

Beacon Holding - Maadi, CairoPosted 24 days ago
12Applicants for1 open position
  • 11Viewed
  • 0In Consideration
  • 0Not Selected

Job Details

Experience Needed:
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Job Description

  • Leading marketing and growth team
  • Manage reporting and evaluate effectiveness of email campaigns though mail-chimp and other bears.
  • Proactively introduce new email marketing campaigns ideas to customers based on current events, news, business strategy
  • Engage customers in new features as they are released
  • Understanding of lists and segmentation process
  • Use performance learning from campaigns to identify test and learn opportunities, and run A/B tests to drive continuous improvement
  • Develop marketing campaigns across multiple channels such FB, Twitter, LinkedIn to support the growth of the business.
  • Clearly identify Success Metrics, KPI’s and reporting for all tactics prior to implementation
  • Create and implement innovative multi-channel growth strategies & campaigns.
  • Set team strategy through analysis of historical marketing data.
  • Provide performance analysis, ROI and insights for all channels/tactics
  • Define & execute high impact A/B & multivariate testing and optimization strategies
  • Understand and apply inbound marketing tactics.
  • Organize and track marketing campaigns and social media data
  • Edit and post videos, podcasts and audio content to online sites
  • Planning & execute digital marketing campaigns, including web, SEO/SEM, email, social media, and display advertising
  • Manage and maintain the organization’s website.
  • Monitor website’s SEO performance.
  • Manage all search engine marketing activities.
  • Prepare reports on our search engine marketing overall performance.
  • Coordinate with marketing and media team.
  • Identify the latest trends and technologies affecting our industry.
  • Evaluate important metrics that affect our website traffic and target audience.
  • Brainstorm new and creative growth ideas.
  • Collaborate with agencies and other vendor partners if needed.
  • Develop and monitor campaign budgets.
  • Manage all digital campaigns, including search engine marketing
  • Prepare accurate reports on our marketing campaign’s overall performance.
  • Identify the latest trends and technologies affecting our industry.
  • Evaluate important metrics that affect our website traffic and target audience.
  • Brainstorm new and creative growth ideas.

Job Requirements

  • Previous working experience as a Marketing and Growth for 4-5 years
  • In-depth knowledge of SEO factors and key algorithm updates
  • Experience in creating and managing digital campaigns for 3-4 years
  • Experience in creating and writing content marketing 2-3 years
  • Hands-on experience with web analytics and A/B testing tools            
  • Domain expertise in UI/UX best practices
  • Outstanding analytical and problem-solving skills
  • High standards of excellence and attention to detail

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JobsMarketing/PR/AdvertisingSenior Media Buyer