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Job Description
Our client is a well-established and reputable platform operating in Abu Dhabi, with a strong focus on health-care.ResponsibilitiesDevelop and execute a comprehensive marketing strategy that supports the overall business objectives.Manage and enhance the organization's brand identity, ensuring consistency across all marketing channels and materials.Contribute to the development of a content strategy that aligns with marketing goals and creates consistent messaging across all touchpoints.Utilize CRM strategies and tools to nurture and engage existing clients, promoting upselling and cross-selling opportunities.Collaborate with cross-functional teams to identify target segments, create compelling value propositions, and execute impactful marketing campaigns for lead generation and nurturing.Requirements7+ years’ experience in marketing, sales lead, or management experience.Proven experience in B2B marketing, with a track record of successful campaign execution. Strong understanding of CRM principles and experience with CRM tools. Experience in marketing mobile applications, with a focus on user acquisition and retention.Arabic speaker is a MUST.
