Senior Customer Insights Specialist

Talabat -
Maadi, CairoPosted 5 years ago

116Applicants for1 open position

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Provide timely, relevant and actionable insights from data, supporting decision making processes
Contribute to the development and enhancement of offers & promotions through the identification and presentation of appropriate recommendations
Develop and deliver appropriate models to support targeted activities relating to consumers
Identify, monitor and measure the customer experiences offered across the business in order to provide actionable recommendations for continual improvements
Bring data sets together in a cohesive way to enable blended insights
Use analytics and data modeling to deliver new and actionable insight about the customer base, key markets and competitors
Build propensity and segmentation models to enable efficient targeting of customers and prospects
Deliver the agreed program of insights (customer journey reviews across competitors, competitor promotional and price optimization, customer development plan, customer shopping habits)
Obtain and analyze data on consumer behavior and emerging trends and presenting key findings and actionable insight into the wider Customer & Marketing team to feed into the marketing strategy and plan
Anticipate customer needs and desires through thoughtful analysis and proposals on how to improve connections with customers
Connect with the voice of the customer, local markets and the online world in day to day business operations
Recommendations for customer acquisition and customer retention

Bachelor’s Degree in any field preferably majored in Marketing or Statistics.
From 3 to 5 years of experience in commercial insights /market analysis preferably in e-commerce, telecom, banking or relevant fields.
Solid experience in market segmentation.
Google Analytics expertise or knowledge is preferable.
Excellent command of spoken & written English