Marketing Manager

Confidential Company - Obour City, Cairo

204
Applicants for
1 open position
184
Viewed
30
In Consideration
154
Not Selected
Experience Needed:
More than 10 years
Career Level:
Manager
Job Type:
Full Time
Salary:
Confidential
Vacancies:
1 open position
About the Job
  • Develop a marketing communications plan including strategy, goals, budget and tactics
  • Develop technology platforms and social media channels to be prepared to meet the future by being a major sales channel and customer interface (E-Commerce).
  • Develop media relations strategy, seeking high-level placements in print, broadcast and online media
  • Coordinate all public relations activities
  • Perform frequent customer segmentation analysis identifying the targeted customers' profiles for each product
  • Direct social media team to engage audiences across traditional and new media
  • Leverage existing media relationships and cultivate new contacts within business and industry media
  • Manage media inquiries and interview requests
  • Create content for press releases, byline articles and keynote presentations
  • Monitor, analyze and communicate PR results on a quarterly basis
  • Evaluate opportunities for partnerships, sponsorship and advertising on an on-going basis.
  • Build relationships with thought leaders to grow industry awareness
  • Maintain a keen understanding of the organization’s trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them
  • Developing marketing calendar.
  • Executing creative campaigns according to the brand(s) guidelines.
  • Achieve e-leads target.
  • Achieve SOV (Share of Voice) targets.
  • Achieve engagement targets.
  • Achieve number of articles published targets.
  • Achieve AVE (advertising value equivalent) targets
  • Responsible for all international fairs, trade shows and conference activities overseas operating marketing projects
  • Implementation strategy within the marketing department, events and sponsorship management
  • Management and development of communication assets
  • Maintaining company intranet site and internal marketing pages
  • Suggesting car services
  • Deploy successful marketing campaigns and own their implementation from idea to execution
Job Requirements
  • BA/MA degree in Marketing, Advertising, Communications or a related discipline
  • 10+ years of experience.
  • Proven working experience in public relations required
  • Proven track record designing and executing successful public relations campaigns at both a local and national level
  • Strong relationships with both local and national business and industry media outlets
  • Experience in acting as a company spokesperson; comfortable and skilled in both broadcast and print media interviews
  • Exceptional writing and editing skills
  • Solid experience with social media including blogs, Facebook, Twitter, etc.
  • Event planning experience
  • Strong and proven analytical skills
  • Excellent MS Office skills (MS Excel, MS PowerPoint)
  • Excellent communication skills
  • Networking and Influencing skills
  • Strong Negotiation skills
  • Strong Time Management skills
  • Self-management skills
  • Ability to work under pressure and tough deadlines
  • Team Player

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