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Job Description
- Co-ordinate and execute brand promotional activities
- Plan and execute a yearly marketing strategy
- Identify innovative business building ideas to increase business prospects
- Develop an annual business plan for profitable company growth
- Act in alignment to the organizations culture, products, image and target market
- Oversee the implementation of the brand identity in all aspects of the company
- Act in alignment to the organization’s culture, products, image and target market
- Provide assistance in developing brand positioning and communication strategies
- Analyze competitor performance and market trends to provide recommendation for brand development
- Brief staff on arranging store and booth displays, monthly marketing and promotional goals
- Liaise between back office and stores
- Setting cost and price parameters
- Managing the brands online presence
- Define, design and implement a creative visual merchandising strategy
- Plan, change and oversee production of booth and store displays to promote new product launches and reflect festive or seasonal themes
- Trend Forecasting, Researching lifestyle, demographics, design trends, global and local events
- Assisting in updating artwork gallery on a monthly basis by giving recommendations based on trend reports
- Organize and manage events either for the purpose of marketing or sales
Job Requirements
- Degree Marketing or Graphic design