General Manager - North East Africa in Cairo, Egypt

Philips - Cairo

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Experience Needed:
More than 10 years
Career Level:
Job Type:
Full Time
1 open position
About the Job


  • Develop clear and achievable strategies, objectives and tactical plans for the district based on Key account management, customer centricity, segmentation, customer needs and market conditions synchronized with the BMC objectives
  • Identify and develop new business opportunities, including solutions in collaboration with Solutions team in the Market.
  • Execution and management of the yearly business plan of the district / region
  • Meet or exceed sales, volumes, order intake, and financial target including direct cost management
  • Responsible for the monthly district business review meetings: sales, volumes, order intake, sales, forecast, price realization, Cost of Organization (CoO), customer complaints, escalations and supply chain
  • Deal approval, approve multimodality within pricing framework and ensure escalation for deals outside of pricing framework
  • Combine business offerings into complete configured solutions including supporting value added services
  • Ensure coordination between all customer facing functions, and distribution channels in the district to guarantee “one face to the customer”. Ensure strong collaboration with Solutions team.
  • Develop and maintain excellent communication links and relationship with top customers and the key decision makers in the district
  • Provide regular feedback about market development and competitive situation
  • Ensure follow up with customers with overdue accounts
  • Escalation management
  • Ensure un-compromised implementation of the standard Philips business processes, quality standards and standards of business conduct according to Philips policies
  • Responsible for compliance performance within the district and for reporting compliance issues quality & regulatory functions (for management review purposes) at regional level
  • Drives continuous improvements applying LEAN


  • Developing and driving credibility and long-term relationship with the customers in the assigned area, to fulfill long-term sales objectives.
  • Develop and maintain excellent communication links and relationship with top customers and the key decision makers in the district


  • People management, including selection, development, goal setting and performance management. Ensures overall high level of talent and engagement levels
  • Leading, directing and motivating the sales team in order to achieve the predefined sales volume and profit goals.
Job Requirements
  • Typically requires a Bachelor’s degree with > 10 years of related experience or Master’s degree with < 7 years of related experience
  • Marketing know-how (pref. degree).
  • Basic understanding of Finance and logistics.
  • Relevant industry/market know-how ideally gained from FMCG matrix environment.
  • Professional negotiations skills.
  • Experience in Sales in B2B or B2C environment
  • Team management experience
  • Strong communicator - good presentation skills
  • A friendly and driven personality: a go-getter who likes challenges. Strong team-player.
  • Fluent in English and native language, verbally and in writing.
  • Managing a small commercial team
  • Certified LEAN Basic (LEAN Advanced preferred)
About this Company

Koninklijke Philips N.V. is a Dutch multinational technology company headquartered in Amsterdam currently focused in the area of healthcare and lighting. It was founded in Eindhoven in 1891 by Gerard Philips and his father Frederik, with their first products being light bulbs

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