Agency Account Manager

AGENCY ACCOUNT MANAGER SKILLS NEEDED

Agency Account Managers must have strong interpersonal and communication skills. They must be able to finesse delicate client relationships while driving the agency to produce its best results.

The Ad Agency Account Manager must develop an understanding of:

• Fluency in English Language
• Bachelor degree of Marketing or Business Administration
• Min 5 Years experience in the same position
• Media & Advertising Experience is a must
• The client’s business model
• The marketplace and factors affecting sales
• Advertising techniques from creative, research and media outreach

An Agency Account Manager knows when to push and when to let things simmer. The Account Manager’s job duties include having a strong but non-aggressive leadership style, as they ultimately control the agencies use of time and resources, and then present the product deliverables to the client.

Balancing the needs of the client against the agency’s bottom line, while being driven by a complex timeline of tasks, requires finesse as well as stress management and organizational skills. Collaboration and teamwork is key to this role. In addition to all the “soft” people skills, the Agency Account Manager must be extremely organized, particularly if they have several clients to manage simultaneously.