Social Media Specialist
EELU -
Dokki, Giza
Job Details
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Job Description
- Developing advertising funding plans on social media platforms and targeting the appropriate audience.
- Measuring the success and effectiveness of promotional campaigns across social media platforms.
- Conducting research and studying the target audience and current market trends.
- Creating engaging content that captures audience attention and boosts interaction across platforms.
- Designing, developing, and scheduling posts on social media to increase website traffic and audience engagement.
- Providing reports on website traffic and monitoring Search Engine Optimization (SEO) performance.
- Utilizing social media marketing tools such as Buffer.
- Understanding and interpreting Key Performance Indicators (KPIs) and analyzing data.
- Staying up to date with changes and trends across all social media platforms to maximize impact.
- Responding to inquiries received through social media platforms.
- Reporting comments and issues faced by page followers, including students and others.
- Proposing contemporary and innovative promotional ideas for social media content.
- Providing visual summaries to the creative team to accurately portray ideas.
- Regularly tracking and analyzing competitors’ platforms and marketing activities.
- Communicating with education-focused pages and exploring potential collaboration opportunities.
- Performing any other tasks assigned by the direct supervisor.
Job Requirements
- Bachelor's degree in Media, Marketing, or Business Administration.
- Academic grade: Excellent or Very Good.
- 2 to 3 years of professional experience.
- Strong content writing skills.
- Proficiency in Facebook marketing.
- Solid understanding of marketing and social media.
- Excellent research skills.
- Ability to develop and implement plans.
- Report writing proficiency.
- Training courses in Digital Marketing.
