Job Details
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Job Description
1. Marketing Campaign Support:
- Assisting in the development and implementation of marketing strategies and campaigns.
- Coordinating marketing activities, such as scheduling meetings, booking travel, and managing logistics for events.
- Tracking campaign progress and results, gathering data to help improve performance.
- Monitoring active marketing campaigns, making improvements as needed.
- Preparing and presenting reports on marketing activities and performance metrics.
2. Market Research and Analysis:
- Conducting market research to understand target audience needs, competition, and trends.
- Analyzing data to identify new marketing opportunities and inform strategic decisions.
- Compiling and reporting on buying trends and statistics.
- Monitoring website and social media metrics and writing analytics reports.
3. Social Media and Content Management:
- Managing social media accounts, posting updates, and engaging with followers.
- Creating and curating content for various platforms, including websites, social media, blogs, and emails.
- Assisting with the creation of marketing materials, such as brochures, presentations, and advertisements.
- Writing and editing press releases.
4. Administrative and General Support:
- Providing general office support, such as answering phones, sorting mail, and maintaining databases.
- Scheduling appointments and managing calendars.
- Assisting with the preparation of presentations and reports.
- Coordinating with vendors and suppliers for marketing materials and events.
- Performing other administrative tasks as needed to support the marketing team.
5. Collaboration and Communication:
- Communicating with clients, customers, and external agencies.
- Collaborating with other departments, such as sales, product development, and creative teams.
- Participating in meetings and taking meeting minutes.
- Providing feedback and suggestions to improve marketing efforts.
6. Creative Input:
- Brainstorming ideas for marketing campaigns and promotional activities.
- Contributing to the development of creative marketing materials.
- Assisting in the development of innovative methods of gaining exposure for clients.
Job Requirements
- Organization and time management: Essential for managing multiple tasks and deadlines.
- Communication skills (written and verbal): Needed for interacting with clients, team members, and vendors.
- Analytical and problem-solving skills: Helpful for researching, analyzing data, and improving campaign performance.
- Creativity and attention to detail: Important for content creation and marketing material development.
- Digital literacy and social media knowledge: Necessary for managing online presence and engaging with audiences.
- Adaptability and flexibility: Required for working in a fast-paced environment and handling changing priorities.
