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Job Description
Job Description: Personal Branding Consultant
Position Overview
We are seeking a Personal Branding Consultant to help establish and enhance the personal brand of a multi-talented professional who is an architect, novelist, screenwriter, and film writer. The consultant will develop a comprehensive branding strategy that highlights the unique intersection of architecture and storytelling, creating a strong digital presence and professional recognition.
Key Responsibilities
1. Branding Strategy Development
- Define a unique personal brand identity that integrates architecture and storytelling.
- Craft a compelling brand narrative that resonates with audiences in writing, film, and architecture.
- Develop a brand positioning statement that differentiates the client in multiple industries.
2. Digital Presence & Content Strategy
- Create a personal website structure with portfolio, blog, and achievements.
- Develop and manage social media strategy (LinkedIn, Twitter, Instagram, YouTube).
- Plan and oversee the production of high-quality content (articles, videos, interviews).
- Optimize SEO strategies to increase visibility in relevant searches.
3. Networking & Public Relations
- Identify industry events, conferences, and panels for speaking engagements.
- Connect with publishers, filmmakers, architects, and media outlets for collaborations.
- Develop PR campaigns for major milestones (book launches, awards, film projects).
4. Thought Leadership & Industry Recognition
- Assist in writing and publishing thought leadership articles on industry platforms.
- Position the client for awards, nominations, and fellowships in writing and architecture.
- Arrange media interviews, podcasts, and guest contributions to enhance credibility.
5. Career Growth & Monetization Strategies
- Explore teaching, consulting, and keynote speaking opportunities.
- Develop merchandising or publishing deals for books and architectural storytelling.
- Leverage branding to attract film, TV, and literary partnerships.
Qualifications & Skills
- Proven experience in personal branding, marketing, or PR.
- Strong understanding of architecture, storytelling, film, and publishing industries.
- Expertise in social media growth, content creation, and digital marketing.
- Excellent writing and storytelling skills.
- Experience with SEO, website design, and online reputation management.
- Strong networking and relationship-building abilities.
- Passion for creative industries and interdisciplinary branding.
Preferred Experience
- Experience working with authors, filmmakers, or architects.
- Track record of building and scaling personal brands successfully.
- Familiarity with literary awards, film festivals, and architectural design communities.
This role is ideal for a creative strategist who understands the power of storytelling and design in shaping a strong personal brand. If you are passionate about building a unique, high-impact personal brand that merges multiple artistic disciplines, this role is for you!
Job Requirements
Job Requirements: Personal Branding Consultant
1. Education & Experience
- Bachelor's or Master’s degree in Marketing, Public Relations, Communications, Digital Media, or a related field (preferred but not mandatory).
- 3+ years of experience in personal branding, marketing strategy, PR, or content creation.
- Proven track record in building and managing personal brands, preferably for creatives (authors, filmmakers, architects).
- Experience in digital marketing, social media growth, and SEO strategies.
- Familiarity with storytelling industries (publishing, film, architecture, or creative arts).
2. Branding & Marketing Expertise
- Strong understanding of brand identity, positioning, and differentiation.
- Experience in crafting compelling brand stories and narratives.
- Ability to develop and execute multi-platform digital marketing campaigns.
- Knowledge of website development, SEO, and online reputation management.
- Expertise in content marketing (blogs, social media, YouTube, podcasting).
3. Public Relations & Networking Skills
- Strong connections or experience in PR, media outreach, and influencer marketing.
- Ability to secure media coverage, podcast interviews, and speaking engagements.
- Experience in developing relationships with publishers, film producers, literary agents, and industry leaders.
4. Content Creation & Social Media Strategy
- Proficiency in content writing, copywriting, and storytelling.
- Ability to create and manage content across LinkedIn, Twitter, Instagram, YouTube, and blogs.
- Familiarity with graphic design tools (Canva, Photoshop) and video editing tools is a plus.
5. Soft Skills & Personal Traits
- Creative and strategic mindset – ability to merge art, storytelling, and business.
- Excellent communication skills – written and verbal.
- **Strong analytical skills
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