Consumer Tires Marketing Manager

Nile Projects & Trading -
6th of October, Giza

Nile Projects & Trading -
6th of October, GizaPosted 17 hours ago

1 open position

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Develop and execute comprehensive marketing strategies for consumer tire products to increase market share and brand visibility.
Conduct market research and analyze consumer trends to identify new opportunities and optimize product positioning.
Collaborate with sales, product, and distribution teams to align marketing initiatives with business objectives.
Manage and oversee the implementation of promotional campaigns, digital marketing, and advertising activities.
Monitor and evaluate the effectiveness of marketing campaigns, adjusting tactics to maximize ROI.
Build and maintain strong relationships with key stakeholders, including suppliers, retailers, and media partners.
Coordinate product launches and ensure consistent brand messaging across all channels.
Prepare and manage the marketing budget, ensuring efficient allocation of resources.
Generate regular reports on market performance, competitor activities, and campaign outcomes.
Stay updated on industry developments, emerging technologies, and best practices in automotive marketing.

Bachelor’s degree in marketing, Business Administration, or a related field.
3-5 years of proven experience in marketing, preferably within the automotive or consumer goods sector.
Solid knowledge of ATL/BTL and digital marketing
Experience in category management, pricing, and sales collaboration
Strong project management and agency briefing skills
Demonstrated ability to develop and implement successful marketing strategies.
Strong analytical skills with experience in market research and data analysis.
Excellent communication, presentation, and interpersonal skills.
Proficiency in digital marketing tools and platforms.
Experience managing budgets and coordinating cross-functional teams.
Ability to work effectively in a fast-paced, office-based environment.
Creative thinker with strong problem-solving abilities.
Fluency in English; Arabic language skills are a plus.