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Job Description
About Essence Adverts
Essence Adverts is a world-class integrated marketing communications agency based in Cairo and Dubai. We help brands across the MENA region grow through data-led campaigns, social content, media buying, influencer activations, and full 360° strategy. We move fast, think sharp, and deliver results.
Role Overview
As a Marketing Specialist, you’ll support the Senior Marketing Strategist in crafting client strategies, preparing pitch presentations, and building smart, insight-driven marketing plans. You’ll help us win new business and grow existing accounts by turning market research and creative ideas into clear, structured proposals.
Key Responsibilities
- Assist in developing marketing and communication strategies for clients
- Conduct research on markets, competitors, and consumer behavior to fuel strategic thinking
- Prepare and structure pitch decks, proposals, and client presentations
- Write and organize marketing plans, KPIs, and execution timelines
- Collaborate with internal teams (media, creative, influencer) to gather inputs for proposals
- Support in building agency credentials, case studies, and new business documents
- Stay up to date with digital marketing trends, tools, and benchmarks
Job Requirements
- 2–4 years of experience in a marketing or strategic role at an agency or marketing team
- Strong skills in research, analysis, and presentation building
- Excellent written and spoken English
- Solid knowledge of digital marketing channels (social, paid, influencer, etc.)
- Proficiency in PowerPoint or Keynote — able to organize decks clearly and professionally
- Strong time management and attention to detail
- A proactive attitude with a willingness to learn and contribute
Nice to Have
- Experience working on new business pitches or campaign proposals
- Basic knowledge of performance media or influencer marketing
- Understanding of strategic frameworks like SWOT, consumer journey, or positioning maps