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Job Description
- Job Title: Brand & Marketing Coordinator
- Location: Cairo, Egypt (Sheikh Zayed – Onsite preferred, hybrid possible)
- Company: DEEJU International Group
Divisions: - DEEJU POOLS – Commercial Pool & Lagoon Installation Systems
- DEEJU TEXTILES – PVC Vinyls for Fashion, Furniture, Automotive, and Bags
- KANDIL – U.S.-focused brand for Aftermarket Automotive Vinyls and Factory Seconds
About Us
- DEEJU International Group is the official global brand and exclusive distributor of 4M Plastics, a world-class PVC vinyl manufacturer based in Egypt. We operate across multiple international verticals:
- DEEJU POOLS is a premium brand offering commercial pool liners, anti-slip membranes, and full installation services.
- DEEJU TEXTILES provides PVC vinyls for fashion, bags, footwear, furniture, and automotive applications.
- KANDIL is a known U.S. brand offering PVC automotive textiles and factory seconds to the aftermarket export sector.
- We are actively building all three brands from Egypt to global markets and are seeking a smart, organized, and creative Brand & Marketing Coordinator to help us execute across platforms and campaigns.
Key Responsibilities
Brand Management
- Help define and maintain the visual tone and voice of DEEJU POOLS, DEEJU TEXTILES, and KANDIL
- Coordinate with freelance designers and agencies on logos, catalogs, packaging, and marketing visuals
- Keep brand assets and libraries updated and organized
Social Media & Content
- Develop and manage content for Instagram, LinkedIn, Facebook, and email marketing
- Use tools like Canva, Envato, or other content platforms to create visuals
- Write captions and coordinate bilingual posts
- Track engagement and suggest new creative campaigns based on season, trends, or launches
- Must be AI-savvy and comfortable working with digital content generation tools
International Brand Presence
- Assist in producing multilingual product catalogs and flyers
- Coordinate with translators, printers, and packaging vendors
- Support trade show prep: banners, QR codes, swatch presentations, and physical marketing kits
Marketing Operations
- Coordinate and execute integrated marketing and branding campaigns across multiple platforms
- Work cross-functionally to ensure brand consistency across materials and departments
- Assist in implementing strategies to build brand awareness and expand market share
- Monitor campaign performance and provide insights for improvement
- Support execution of trade shows, promotional events, and product launches
- Keep marketing materials updated and aligned with brand guidelines
- Conduct light market research on trends, competitor activity, and new opportunities
- Coordinate with external vendors and partners for production and delivery of materials
- Prepare reports on marketing performance, campaign results, and ROI
Job Requirements
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Minimum of 1 year and up to 5 years of experience in marketing, branding, or a related role.
- Proven ability to manage multiple projects simultaneously in a fast-paced environment.
- Strong organizational and time management skills.
- Excellent written and verbal communication abilities.
- Experience with digital marketing tools and social media platforms.
- Ability to analyze data and translate insights into actionable strategies.
- Creative thinking and problem-solving skills.
- Attention to detail and commitment to quality.
- Willingness to work onsite in a collaborative office setting.
- What We’re Looking For
- 1–5 years of experience in marketing, branding, or content creation
- Strong visual eye and attention to brand consistency
- Experience with Canva or similar visual platforms
- Fluent in English & Arabic (Spanish is a plus)
- Website content editing experience (WordPress or similar CMS)
- Organized, consistent, and able to work across multiple divisions
- Creative and proactive personality
- Bonus Skills
- Photoshop, Illustrator, or video editing
- Experience in the textile, construction, or pool industries
- Trade show or promotional campaign experience
- Position Details
- Location: Cairo – Sheikh Zayed (Onsite preferred, hybrid possible)
- Type: Full-time
- Salary: Competitive based on experience + performance-based bonus
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