Product Marketing Manager (Remote)
SiFi -
Riyadh, Saudi ArabiaPosted 2 years ago50Applicants for1 open position
- 45Viewed
- 30In Consideration
- 20Not Selected
Job Details
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Job Description
About the Role
As a founding Product Marketing Manager, you will lead go-to-market efforts to drive awareness and activation for SiFi. We are seeking a smart, ambitious, self-starter and leader who can drive strategic thinking, creative ideation, and customer empathy. The ideal candidate has a strong understanding of a B2B buyer’s journey and experience in leading marketing launches and developing successful product adoption campaigns.
Responsibilities
- Develop product messaging and positioning and communicate SiFi’s value through compelling storytelling.
- Quarterback product launches, driving both GTM strategy and execution.
- Build creative, omni-channel marketing campaigns that drive revenue.
- Study the competitive landscape and conduct customer research to help inform and update SiFi’s in-market narrative.
- Build product collaterals such as pitch decks, demo scripts, customer stories, and datasheets
- Embrace ambiguity and change.
Job Requirements
- 3+ years in a marketing role for a B2B software company.
- Familiarity with SaaS ideally in Finance/HR/IT software space.
- Experience taking new products to market.
- Excellent communication and storytelling skills.
- Extreme agility and strong bias towards action.
- Ability to work independently in a fast-based startup environment.
Nice to have
- Fintech and financial services experience.
- Prior experience in a hypergrowth startup.
- MBA or BS in marketing.
