Marketing Campaigns: - Assist in the development and execution of marketing campaigns (digitally and in stores)
- Collaborate with cross-functional teams (agencies, suppliers, sales, product) to ensure campaign alignment with business goals
- Track and record campaign performance metrics, suggesting improvements based on data
- Content Creation and Management:
- Coordinate the creation of marketing materials, including social media posts, email newsletters, website content, and promotional assets
- Manage and update content for all marketing channels (website, LinkedIn, social media accounts)
- Work closely with external agencies, designers, and photographers to produce high-quality visuals that reflect brand identity.
- Work closely with the agencies to prepare a monthly photoshoot for the social media calendar
- Event Coordination / Visits:
- Implement and execute in-store events, product launches, and seasonal promotions
- Responsible for coordinating with external agencies, vendors, and partners to enhance brand visibility
- Update the seasonal promotional videos in stores with the latest campaigns
- Offline Marketing:
- Responsible for all printing materials in stores (seasonal lightboxes, cards, sale stickers, etc.)
- Get permission and approvals from the malls
- Coordinate the installation process with the commercial team and agencies
- Present quotations from different suppliers to get the best offers and maintain high quality
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