Social Media Coordinator - remote

Steps you’ll take to develop our social media strategy:

• Develop an appropriate tone and look
• Clearly define measurable social media campaigns and goals
• Select appropriate platforms to execute our campaigns (e.g., LinkedIn, Instagram, X, TikTok, LinkedIn)
• Plan and execute content campaigns

What you’ll do regarding our content:

• Create and/or oversee graphics, videos, and written posts
• Write captions and choose appropriate hashtags
• Stay on brand in tone, voice, and aesthetics

Tools we’ll expect you to be able to use:

• Scheduling tools like Buffer, Hootsuite, or native platform schedulers.
• Graphic design tools like Canva or Adobe applications (very important)
• Google Analytics, or another with the capacity to gather data, analyze data and report results and opportunities for improvement

Community management you’ll be expected to do:

• Responding to comments and messages in a timely manner
• Engaging with followers and other relevant accounts
• Monitoring brand mentions and relevant hashtags

Analytics tasks we’ll expect you to be able to do with proficiency:

• Tracking key performance metrics (KPIs) like reach, engagement, clicks, and conversion pathing and conversation goals
• Adjusting strategy based on data insights
• Creating reports for your manager and the CEO

Paid social media advertising tasks we may get you to manage:

• Setting up and managing ad campaigns (Facebook, Instagram, or other)
• Monitoring ad budgets
• Planning and monitoring A/B tests and sales campaigns

Research and monitoring tasks that will be part of your job:

• Competitor research and social media monitoring
• Platform change, viral trends, and industry best practices

Asset creation contractors we may get you to collaborate with:

• Graphic Designers
• Video Production
• Copywriters
• Influencers

You must be organized to do this job: The most important skill for this job is being organized. Before we hire you, we’ll need to see that you’re capable of organizing what you’ll spend your time on, where you’ll focus your efforts, and how you plan to keep track of your efforts with our social media channels. 

You’ll also need to have these skills:

• Ability to be proactive
• Proven skills as a planner and coordinator
• Fluency in social media and business professional-level communication (English and Arabic)
• Proficiency in professional networking and engagement
• Reporting skills and willingness to be accountable
• Ability to work with a team, collaborate on efforts, and accept direction
• Understanding of the elements of effective social media marketing materials in a business setting

You’ll need at least 2 years experience in these things to be considered for this job:

• Experience with social media management for a business offering a professional service. (Candidates with experience promoting lawyers, accountants, or other business consultants will be preferred)
• Strong communication skills both in professional level English and Arabic
• Experience working with a client acquisition team

Monthly compensation: 20,000 EGP / month, we are seeking a long-term independent contractor arrangement with the successful candidate.
 

PLEASE NOTE: To be eligible for this position:

• You must live in Egypt
• Speak and write both Arabic and English fluently. (C1/C2 English proficiency)
• Be willing to work in Vancouver time (9am-5pm, M-F, some weekends on rare occasion, Pacific Standard Time - [UTC/GMT -7 hour)