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Job Description
Job Description
- Content Strategy Development: Collaborate with the marketing team to develop and execute content strategies that align with overall brand goals.
- Content Creation: Produce a wide variety of content types including blog posts, articles, social media posts, video scripts, infographics, and more.
- Brand Consistency: Ensure that all content maintains a consistent tone, style, and messaging across platforms.
- Multimedia Production: Work with designers, videographers, and photographers to create visually compelling content that supports written copy.
- SEO Optimization: Conduct keyword research and integrate SEO best practices to maximize the reach of content.
- Audience Engagement: Monitor engagement metrics and adjust content strategies to improve audience interaction and retention.
- Content Calendar Management: Develop and maintain a content calendar that aligns with product launches, campaigns, and seasonal events.
- Team Collaboration: Work closely with other departments such as marketing, sales, and product teams to ensure content supports wider business objectives.
- Leadership: Mentor junior content creators, providing feedback and guidance to foster growth.
Job Requirements
Job Requirements
- 6+ years of experience in content creation, with a focus on digital platforms.
- Strong portfolio showcasing a variety of content (written, video, social, etc.).
- Expertise in SEO best practices and tools like Google Analytics, SEMrush, or Ahrefs.
- Proficiency in content management systems (CMS) like WordPress, HubSpot, or similar.
- Experience with multimedia editing tools (Adobe Creative Suite, Canva, etc.).
- Strong writing, editing, and proofreading skills with a keen eye for detail.
- Ability to work independently and manage multiple projects simultaneously.
- Bachelor's degree in Marketing, Communications, Journalism, or a related field (preferred).
- Experience in content marketing or copywriting for a tech or eCommerce company (preferred).
- Knowledge of social media trends and platform algorithms (preferred).
- Experience with email marketing platforms (Mailchimp, ConvertKit, etc (preferred).
- “(Preference for those who have worked in the field of restaurant)”
Benefits:
- Competitive salary and performance-based incentives.
- Opportunities for professional growth in a dynamic work environment.
- Contribution to shaping the digital strategy of a holding company with multiple brands
